CHICAGO — [publish date — to confirm] — Today we’re opening Violema to the public in beta. At the same time, Purple Orange Group — the holding company behind it — is beginning to raise a seed round. We’re doing both here, in Chicago, during [Chicago Tech Week dates — to confirm], because this city and this moment are part of the story.
What is Violema?
Violema is a product built inside Purple Orange Group and now available in public beta. In one line: [Violema one-line description — to confirm]. It’s built for [who Violema is for — to confirm], and it exists to solve [the core problem Violema solves — to confirm]. We’re keeping the claims here to what we can stand behind today — a working beta you can try, not a deck.
Why we built it — the Purple Orange Group thesis
Purple Orange Group is a deliberately small team running a portfolio of ventures across emerging tech, frontier science, mental health, fine art, and specialty coffee. We build where we see a real gap and a reason it can be closed now rather than later. Violema is the product expression of that thesis — the first of these bets to reach public beta. We’ll publish the longer argument as a companion essay in Research & Essays.
[founder quote — 1–2 sentences, to confirm] — Max Markovtsev, Founder & CEO, Purple Orange Group
What “beta” means, and how to get access
Beta means it’s real and usable, and also that it’s early — expect rough edges, expect us to ship fast, and expect us to listen. Beta users get [what beta users get — to confirm]. Access is [open / waitlisted / limited — to confirm]. To join, request access at violema.com. If you try it, tell us what breaks — that feedback is the whole point of a beta.
Purple Orange Group is beginning its seed round
Alongside the beta, we’re beginning to raise a seed round for Purple Orange Group. We’re early in that process and in conversations with a small number of partners who are aligned on what we’re building. We’re not sharing terms or a target here — [round target — to confirm] — and nothing on this page is an offer or solicitation to invest. If you’re an investor who wants to understand the portfolio and the thesis, the best next step is a conversation: max@purpleorange.io.
Why Chicago Tech Week
We’re launching into [Chicago Tech Week dates — to confirm] on purpose. Chicago is where Purple Orange Group is based, and Tech Week is when the city’s builders, operators, and investors are in the same rooms at the same time. You’ll be able to find us at [Chicago Tech Week venue / POG presence — to confirm]. If you want to meet during the week, reach out and we’ll make it work.
What’s next
Near term, our focus is simple: get Violema into more hands, tighten it based on what beta users tell us, and keep the seed conversations moving. We’ll share substantive updates here in the Newsroom as they’re real — no dates we can’t hold, no numbers we can’t back.
